Before starting the company in 2008 Bettina Prentice headed the Press and Communications department for world renowned gallerist Yvon Lambert, arranging high profile events and securing press coverage for gallery locations in New York, London and Paris. A graduate of Georgetown University, she also served as the Director of the Nicholas Robinson and Briggs Robinson galleries in New York where she discovered her natural capacity for media relations.

Before joining the gallery world Bettina worked at Sotheby’s in the Client Services and Contemporary and Modern Print Department. She has served on countless benefit committees and has organized many high profile philanthropic and cultural events throughout New York and the Hamptons.